As with most internet sellers, the buying part is usually good. It's when things go wrong that you start to see how good the retailer is. I've never used them myself, but a collegue bought a D70 from them a few years ago. Something went wrong with it (shutter I think) and he rang their UK number to get it replaced/repaired. They asked him to send it to Nikon for an estimate, and then send it back to them, and they would get it repaired (probably inhouse, in Hong Kong, at a guess). However, Nikon charge for an estimate, and would not release the camera without payment, which DigitalRev would not pay for. After a bit of arguing back and forth, my mate bit the bullet and got Nikon UK to repair it, at his own cost. As you can tell (D70!), this was a few years ago. Things may have changed since then.