I don't know the product, neither do I know who actually makes it. Neewer is a massive and very successful company that typically buys products from actual manufacturers and re-brands them, often at very competitive prices. Some of those products are really good, others are not, and without knowing the actual manufacturer it's pretty much impossible to work it out.
They also now have their own factory, doing fairly modest batch production runs, they tend to make pretty specialised equipment and what I've seen is pretty good.
So, I can't help with this, but looking at the manual and the specs, it seems to me to be nothing more than a gimmick, I can't see any real use for it, or at least not for still photography, I suppose that some of the "special effects" could be useful for music videos and similar.
And, the power output seems to me to be very low. They claim 20 watts power consumption, which isn't a lot, but it has variable colour temperature, so how is that variable colour actually achieved? The colour temperature isn't actually adjustable, it just has an array of different LED's, if you turn the colour temperature down you are, in effect, turning off the white and blue lights, which significantly reduces the actual power, reducing a small amount of light to a tiny amount. At full power, white light, and at a distance of 1 metre, the light should be about the brightness of a well-lit office.
Any form of continuous lighting, compared to any type of flash, is always a poor choice. If you had flash as your key light you wouldn't have to worry about lack of power, high iso, lack of modifiers or anything else, but if you're OK with continuous light and if you feel that this product is potentially useful, it might be safer to buy into a known make such as Godox
