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Re-read what they have to say. Its not about the white balance or fooling the camera at all. Its about how the camera deals with the varying sensitivity of the different colour pixels on the sensor. The RAW data isnt truly raw, its the cameras interpretation of how to amplify the seperate colour channels off of the sensor in order to produce a balanced image.
I have read that quote from Singh Ray before, but re-reading what they have to say, this is how I interpret it.
Originally Posted by Gandhi
This is from the Singh Ray website:
Q: I'm getting a color cast with my Neutral Density filter. What's the problem?
A: When using a Neutral Density filter (graduated or solid) you are generally causing your camera to make a longer exposure than normal, sometimes much longer. The software in some digital cameras uses response curves that adjust the RGB sensors sensitivity based on the exposure time, which may introduce more red into the image. Sort of a digital form of reciprocity failure.
This appears to be talking about auto white balance, and implies that one of the parameters used by manufacturers is exposure time, ie when exposure time is long, the camera assumes daylight is low (eg sunset) or artifical (tungsten light). If this was the case, then the camera would add blue as part of the AWB profile, not red which is the predominant shade induced with most ND filters.
A: In other instances, blocking visible light and a longer exposure allows infrared light to "build up" on the red sensors leading to a red or purple-ish cast. If your filter looks neutral but you see the cast in your images, try taking some test shots using the filter with a different brand of camera, or with a film camera.
Digital cameras have strong, sharp-cut IR and UV filters over the sensor, so there shouldn't be a problem. This explanation also implies that ND filters only affect the visible spectrum, and do not cut IR at all, which I think is unlikely, but possible. But really, if it was some kind of IR build up as described then the colour cast would be less with shorter exposures, and worse with longer ones. With an ND grad, it would be quite invisible. This is not the case in practise.
A: If you still see the cast, and you're within the warranty period, contact Singh-Ray to have your filter evaluated and possibly repaired/replaced.
If this is a camera characteristic, then replacing the filter will do nothing. Unless it is replaced with a filter from a more accurate batch.
I have not tested a lot of different ND filters, but the overwhelming experience of users is that they get a colour shift, and that this varies with different brands, and also between apparently identical filters from the same manufacturer. It just seems to me that a much more likely explanation is that many neutral density filters are in fact not neutral.
Not that it's a big deal as you can correct it in post processing, or (after a few experiments) it shouldn't be too difficult to adjust the white balance manually before shooting.

