Peter Jones should have closed all stores and opened a central UK base for on line sales only
How many Amazon shops do you see ?
Surprised at Mr Green's business plan to keep the shops open
They would have went bust straight away, they can't compete with the likes of W.E.X online, never mind the grey market websites.
The retail stores are very important that's why W.E.X bought out Calumet so they could get there retail stores. Some people still prefer to shop in real life.
The issue with Jessops retail stores is the cost of running them as they are generally based in the town centre and rent and rates costs are huge.
Perhaps they need to take note of how W.E.X's retail stores are generally outside of the town centre so have much lower running costs.
If Jessops where online only no one would use them, with the other options that are available.
The only feasible way for Jessops to survive in any form would be too move their retails stores out of the town centre to lower their costs. They would also need to need to take a long hard look at how their stores are set up, available stock for anything above entry level is very poor. Jessops relied heavily on shifting large amounts of entry level equipment to passing foot flow. If they moved out of the town centre they would need to change how they do business completely if they where to survive, their current outdated way of doing business is finished.
W.E.X are clever in driving people into their stores with free workshops, open days, a good range of used stock instore, etc.
Destination stores need a way of driving people into the store.
Consumers want a shopping experience these days if they are going to buy from a physical shop, W.E.X do that to some degree but could improve, Jessops are just box shifters in their current format.