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Sigma has announced it will brand its lenses in three categories and has introduced a new lens in each of the categories. The 'Contemporary' range will cover compact, flexible zooms, such as the new, smaller 17-70mm F2.8-4 DC OS Macro designed for APS-C DSLRs. The 'Art' range will include lenses such as primes, wide-angles and macros, and a new 35mm F1.4 DG HSM covering a full-frame imaging circle. Finally, the 'Sports' range will encompass Sigma's telephoto primes, telephoto zooms and superzooms, such as the new 120-300mm F2.8 DG OS HSM.
I really like there sexy new look, reminds me of Zeiss lenses. Lets hope they have the performance to match!
I really like there sexy new look, reminds me of Zeiss lenses. Lets hope they have the performance to match!