To be fair it isn't the camera clubs that are encouraging this style of image-making, there are a huge number of photographers who enter exhibitions held under the auspices of BPE (Btitish Photographic Exhibitions) and FIAP (International Association of Photographic Art), and these are the photographers that mainly engage in the genre.
Acceptances in these exhibitions (which may not be exhibited as dpi's more than once or twice), are added together, and 25 acceptances mean you can add the letters BPE 1* after your name, as below:
BPE1 Crown Award - 25 points (Acceptances in BPE exhibitions)
BPE2 Crown Award - 50 points
BPE3 Crown Award - 100 points
BPE4 Crown Award - 200 points
BPE5 Crown Award - 300 points
There also appears to be a fashion in the photographs that judges at these exhibitions seem to always accept, seemingly largely creative, which are usually constructed from several images plus some textures and Photoshop added lighting effects, and the awards in most of these exhibitions seem to go to a relatively small group of photographers who have this kind of image off to a fine art.
There are usually one or two workers of this type in regular camera clubs, except for two or three clubs formulated by their members purely for the purpose of working towards exhibition success, but they are not the life-blood of most camera clubs.
Just a line or two in defence of camera clubs, some of which (but definitely not all), put a great amount of effort into entertaining and educating their members. If they really were all as bad as some say, they surely would all have closed years ago, as there are now so many other ways to spend your leisure time.